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Choosing a WordPress theme

Choosing a WordPress theme
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Choosing a WordPress theme for a website

Choosing a WordPress theme for a project or your website is probably the most important decision that you will have to make. It’s the theme that really creates your website and web pages in WordPress. You can write a page using the WordPress software, but the page won’t have a look, a design, or even be visible until you have a WordPress theme to create the webpage that your viewers will see.

Your choice of the theme here could be the difference between easily building a website and getting very frustrated in building your website. I have 3 different categories that I put to help you when choosing a WordPress theme.

In this article, we’re going to take a look at the different kinds of WordPress themes available in the market, I’m Robert from and it’s our focus to help you get started building a website with WordPress. If you missed the other articles in this series be sure to check our knowledgebase section at the footer area of our website.


There are static themes, framework themes, and Page Builder themes. Let’s take a look at each of these different types of themes that will guide you when choosing  a WordPress theme for your website .


These are the first type of themes that were created for WordPress. Static themes are also the most common type of WordPress theme that you will find. In fact, most WordPress installs come with a few static themes installed by default. These are the Twenty-something themes like the Twenty Nineteen theme or the Twenty Twenty theme.

I call these types of themes static themes because the page layout and most if not all of the design of your pages is decided by the creator of the theme. You may get a few options on the colors or fonts, but the basic layout and design of your pages are all decided by the theme creator. If you want to make changes to the look, or layout of the theme you will need to modify the code of the theme.

One of the benefits of choosing a WordPress theme of this kind is that if they are very basic it is easy to change the look of your website by just changing the theme. This gets more complicated the more advanced the layouts that the theme offers. The first themes that I started out with were static themes.

I found them extremely frustrating. I would find a theme that I liked and then enter my content and create my pages only to discover that either my content or the types of images I used didn’t look good with that theme. The only way to make these changes was to modify the code of the website. This is a time-consuming and extremely frustrating process.


when choosing a WordPress theme for your site, this category of themes is designed to be the starting point for creating your own website design. Frameworks are designed to be modified by adding a child theme to the main framework theme. Usually, framework themes come with child themes or you can use any of the free child theme plugins like Child Theme Configurator to get generate one.

The Genesis and Thesis themes are some of the most common Frameworks. These are very high-quality products, however, to really modify and get the page layouts to look and feel the way you want will still require some coding.


Page builder themes are designed to allow you to create your own pages and layouts easily without you having any coding skills. These are undisputedly the best type of themes, especially for people new to building websites. Today many page builder themes have frontend page builders.

This means that you can see the design you are working on it. The older type of page builders had a wireframe-style layout designer. Which are still great, but it’s not quite as intuitive to use as the front-end page builders. My favorite page builder theme is the Avada theme from the fusion theme. Will be writing some reviews on the theme soon.

Although you can actually add the page builder functionality to just about any theme there, I don’t usually recommend it because it might just add additional complications to your website setup.

Choosing a WordPress theme

It’s better you keep things simple either by using a theme with a built-in page builder like the Avada theme which offers a theme and page builder plugin in one package and both the theme and plugin are made by the same company and are designed to be used together.

I find that when you keep things simple you tend to have fewer problems. It’s rare, but I have seen cases where a theme and plugin become incompatible with each other.

The other likely problem with page builder plugins and separate themes is that unless the theme is designed to be used with a page builder you probably going to be a difficult task to make the design look the way you would like.

The majority of the page builder plugins will be confined to the content area the theme offers rather than allowing you to fully design the look and feel of your pages.

So those are the basic different types of WordPress themes that are available. And what I’ve learned about building WordPress websites over the last few years is that if you want to have a good experience and you want to build your website to be easy it’s really about choosing the right theme.

If you don’t know how to code and you want flexibility in the design of your website you’re going to want to use a page builder theme. It’s the best way to easily build your web pages. I’d recommend for anyone starting out building a WordPress website go with a page builder theme.

Themes like Avada and Divi Builder are easy to use and give you the flexibility to design your site the way that you want it.

Just a recap, you now have the fundamentals of what you need to build your WordPress website it’s time to get started doing it. We have other WordPress tutorials for beginners on our Knowledgebase section that will guide you through the entire process step by step. If you have any questions please drop them in the comments area below. Otherwise, go ahead and get started building your website!